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Style, innovation & equality

G.A.D.’s Ala desk highlights Gotland’s local raw materials and craftsmanship

The opposite of cheap and mass produced furniture.


Twenty years ago Kristian Eriksson decided to leave Stockholm and the IT-business to move to the Swedish island of Gotland. He nursed a dream to start a furniture company with a quality furniture line produced in traditional ways. A statement that was going against the marketing trends of cheap and mass produced furniture. A small furniture line was created and presented at the Furniture Fair in Stockholm. It became a success!

Soon the orders started coming in and a joinery saw the light of day in the small village Hemse on Gotland. Eriksson named the company G.A.D. and Hemse is still where almost all their products are being made, by a handfull of skilled carpenters. The furniture is made from solid hardwood of birch and oak of highest quality combined with local natural materials, including fleece and limestone. The same goes for the new Ala desk. Available in two different sizes, the smaller one has one drawer and the larger two. Choose between birch and oak for the base and birch, oak, limestone or black granite for the top. The mountings of stainless steel are ground flush. As standard the birch is treated with white pigmented oil or soap and the oak with natural oil or soap.