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Forget Ready-To-Wear — Hästens releases Ready-To-Sleep collection
The bed company’s also sending out thank-you letters to global fashion houses.
This fall, we’ve seen the blue check pattern in several collections from the world’s leading fashion brands. A pattern which is closely linked with Hästens.
— We take it as a compliment when so many use our pattern, says Jan Ryde, CEO.
As a sign of appreciation, they’ve also sent out the following letter to the mentioned brands:
”Dear Check Lovers, Your latest collection is a dream come true. We love that you made our check pattern a part of it. Because just like you are Ready-To-Wear, our beds are Ready-To-Sleep. Xoxo, Hästens”
And, to celebrate, they release a Ready-to-sleep collection on Harrods this month.HästensJan RydeHarrodsHästens Ready-To-Sleep Line