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Style, innovation & equality

A runner for your daily life

This direct-to-consumer brand follows up the opening of their most recent retail space in Copenhagen with a new limited-edition sneaker silhouette, dropping today.

Words: Johan Magnusson

Daily Runner is A Day’s March’s version of a running shoe, inspired by classic sneaker styles that became popular during the 80s. Made in a super-modern sneaker factory in Portugal, it features luxurious fabrics like Italian velour suede and Spanish nylon, combined with a chunky Italian sole in a durable rubber exterior. A moulded footbed gives the runner a beautiful shape and ensures maximum comfort.

— Nowadays my 83-year-old father has an opinion on which sneakers work with what trousers. That says a lot about how essential the sneaker has become in a man’s wardrobe. Our clean “Marching Sneaker” has been around for two years now, and we felt it was time to add an entirely new and technical sneaker model to the collection, says Pelle Lundquist, Creative Director.