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Radio Hour N°20: The London Launch

”Going out to the world, being Scandinavian is an icebreaker. Everybody loves what we stand for.” In this episode, we are revisiting the international launch of Scandinavian MAN in London last week. We speak to one of our most important retailers in the city, Jeremy Leslie of Magculture, and hear from one of the editor’s visiting our brand presentations, Andrew Barker of C Magazine. We will also listen to our symposium, titled ’Building a brand with Scandinavian Values’, featuring Thomas Örum, marketing director at Shamballa Jewels, John-Ruben Holtback, founder of L’Homme Rouge, and Andreas von der Heide, founder of Les Deux. Enjoy!