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Composer-prodigy presents special piece of music for Swedish House Mafia’s reunion tour

Plus Byredo’s fragrance for the summer and H&M adding transparency to their online — and offline — offering.

Composer-prodigy presents special piece of music for Swedish House Mafia’s reunion tour

With one of the world’s leading house music acts Swedish House Mafia set to kick off their reunion tour with three sold-out concerts in Stockholm next weekend, they tease their huge following with a hardly expected cooperation.

They have asked the super-promising composer and conductor Jacob Mühlrad (whose next project is to create ”the longest symphonic piece that’s ever been made”) to do his own interpretation of their mega-hit One together with 82 musicians in a symphony orchestra. The result, One Symphony, will be unveiled on Thursday, at the first show of their first tour in six years in Stockholm, to be followed by 13 more cities.

Photography: André Garcia &

Seduced by the sun

Byredo’s fragrance launch for the summer, Sundazed, consists of sunny top notes of mandarin and Californian lemon with a heart of neroli and Arabian jasmine. A cascade of white musk injects the citrus to channel the warmth of an endless summer. It’s available as a classic Eau De Parfum and a limited edition Hand Cream and Hair Perfume in airport-ready travel sizes.

Notes: Top: mandarin, lemon. Heart: neroli, jasmine sambac. Base: cotton candy, skin musk.

Next level transparency

This week H&M announced being the first major fashion retailer to bring product transparency to scale. In 2013 they were the first global actors in the industry to publish their supplier list online and starting 2017 they tried out the transparency layer at a smaller scale on their Conscious Exclusive collections.

The next leap further is by launching product transparency for all garments and the majority of H&M Home’s interior products online. Customers can also access this information when shopping in the physical stores by using the brand’s app to scan the price tag on a product to see its details. For each garment, they now share details such as production country, supplier names, factory names and addresses as well as the number of workers in the factories. In addition, customers can find out more about the materials used to make a specific garment. The ambition is to make it easier for customers to make more informed choices when shopping.

— We are so proud to be the first global fashion retailer of our size and scale to launch this level of product transparency. We want to show the world that this is possible. By being open and transparent about where our products are made we hope to set the bar for our industry and encourage customers to make more sustainable choices. With transparency comes responsibility, making transparency such an important factor to help create a more sustainable fashion industry, says Isak Roth, Head of Sustainability at H&M.

Jacob Mühlrad. Photography: André Garcia
Sundazed Eau De Parfum by Byredo.
H&M’s adding transparency to their online offering.